The company Zigante truffles are the leader in Croatia in distributing truffles.
Truffle is a unique and gourmet food symbol of luxury and hedonism. With these motives in mind, we have created a series of modern websites adapted to various markets, which will introduce users to the wonderful world of truffles. The goal of this portal was to place truffles on the foreign market. We made all materials for the website in Croatian, Slovenian, German, and English.
We created a sales story for Zigante promoted via Facebook, Instagram, and Google ADS campaigns. By clicking on Google ADS, customers were redirected to a landing page designed to persuade customers to buy. The promotion was also conducted through a newsletter for the target audience. The result was increased brand awareness and increased sales of fresh truffles and truffle products.
We analyzed the target population's habits to expand to foreign markets. We adjusted all the content to their perception of the product following the results. We plan to create more sales pages and webshops adapted to these countries' sales groups to continue the cooperation.